Let's get first things first. Although we love logos and pretty pictures, brand is not just about an amazing logo or a photo that tells the story perfect! Brand is what you are, what you do, what you believe, how you work, where you are going. Your brand is YOU!
Do you know what your brand essense is? How about what 3 words your customer would use to describe your company, your people and the value you provide to them?
We believe that not only should you 100% understand your brand and it's perception in the market, but you should also be LIVING your brand! To do this one must build, understand and share their brand story with the right audiences when and where they are.
Your external voice delivered via your website, twitter tweets, facebook pages, myspace, You Tube, google, business cards, collateral, email, direct mail, menus and even phone conversations is a representation of who you are and what your company represents.
Many marketers launch a beautiful new website to find that not only does nobody visit the site, but it is also now a sinkhole of both time and money! Your target audience needs a compelling reason to 1) visit your website and 2) purchase your product or service. And why would you expect them to visit your website and purchase something if they don't know it exists and/or don't see a compelling reason to do so.
emotional brand connection
We help you develop and understand your brand promise, your audience and your value proposition so that you can connect emotionally with each customer. We then help you communicate where they are and in compelling words they understand! Oh and yes, we promise to include all the beautiful, cool and funny pictures too!
we love brand!
Just as we love messaging, digital marketing…yes, we LOVE brand! Guess that is what makes us different than many of the other agencies out there. Yes, we are truly left AND right brained. We can quickly help you invigorate, rebuild or build from the ground up your brand.
you only have ONE chance to make a first impression, so it better be good!
What is your brand saying about you? If you aren't sure or aren't ready to scream it to the mountain top, then call us! We can help!