Did you know?
- The Google+1 button is hit at least 5 billion times per day.
- 70% of top 100 brands have a presence on Google+
- 40% of marketers use Google+
- YouTube has 1 billion + unique visitors per month. It also does better than any cable network at reaching the coveted 18-34 year old demographic.
- Google+ users consist of approximately 71% male, 29% female.
- 25-34 year olds are the most active demographic and make up 31%.
- People upload more than 1.5 billion images and gifs every week on Google+.
- 56.2% are active via mobile on a monthly basis.
- 35% Google+ of the 350+ million Google+ accounts are actively using the social network on a monthly basis. Compare this to Facebook monthly active users of 1.23 billion monthly as of December 31, 2013.
The number of minutes users of Google use the site on a monthly basis is a hot topic and not easily proven. It is much like getting a root canal getting this data out of Google. There have been 3rd party reports that vary between 3.5 – 7 minutes per month. Compare this to Twitter at 170 minutes per month and 257 minutes on Instagram. (source: WeAreSocial)
One of the top questions we are hearing from business and marketing leaders from organizations of all sizes is “how much time and resource should I invest in Google+ in 2014?” Read and watch video-> “Should I jump ship from Facebook to Google+ in 2014?”
This is a great question and will be the topic of conversation at #GetRealChat Twitter chat this week.
Google+ for Business in 2014? Yes or No?
- Should you invest time, money and resource into Google+ in 2014?
- How do you leverage Google+ to improve social search and search engine optimization?
- Should you leverage Google+ to build community and grow relationships?
- Is your target customer currently using Google+? Will they be?
- What are the best practices to get started with Google+?
- What brands are doing it right?
- What are the greatest benefits in using Google+ for business?
- Could over focusing on Google+ for search hurt you in the long run?
Join the Conversation
We are pleased to announce a series of conversations sponsored and in partnership with the Social Media Examiner team.
Join the conversation, “Google+ for Business? Yes or No?” on Tuesday, March 4th at 9pm ET on Twitter.
Joining the conversation will be speakers from the upcoming Social Media World Event in San Diego, March 2014!
- Ekaterina Walter – CMO Branderati, Author “Think Like Zucki” (@Ekaterina)
- Lee Odden – CEO, Top Ranked Online Marketing (@LeeOdden)
- Ian Cleary – Founder RazorSocial (@IanCleary)
- Mike Delgado – Community Manager, Experian (@MikeDelgado)
#GetRealChat Twitter Chat with Social Media Examiner and Speakers for upcoming Social Media Marketing World in San Diego
Date: Tuesday, March 4th
Time: 9pm et / 8pm ct / 7pm mt / 6pm pt
Join Conversation: getrealchat.com/smmw14-google-plus
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Conversation will include:
- How to set goals and objectives for using Google+?
- Benefits of using Google+ for business.
- Should you invest time, money and resource into Google+ in 2014?
- How do you leverage Google+ to improve content fundability (social search and search engine optimization)?
- The difference between leveraging Google+ to build community vs search and fundability benefits.
- Determining if your target customer is using Google+.
- Best practices to get started with Google+?
- Brands doing it right.
- Resources to learn more.
Subscribe to receive updates on this series as well as future #GetRealChat events here-> #GetRealChat Updates
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You can also follow & engage in the conversation real time via the following hashtags!
Thanks Pam, really looking forward to it!