Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results
Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life.
Unfortunately Twitter is also one of the most difficult platforms for many to understand and master. However, the results can be amazing for those who invest time to learn and understand how Twitter can fit in within their overall marketing and business strategies, tactics and plans.
This is the first of a series of episodes of the Social Zoom Factor podcast that I will be digging into the details of how business leaders in organizations of all sizes, from startups to large corporations can achieve a positive ROI and zoom both life and business utilizing Twitter for business. The goal is to help you put Twitter in a nutshell to help you learn, master and zoom results with Twitter as quickly s possible!
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How I got started using Twitter
How I grew my following on Twitter to over 300,000 people
15 tips to zoom results using Twitter for business
How to develop a Twitter strategy and plan
Developing your own personal Twitter brand persona
How to balance both art and science
Importance of two-way relationships vs one-way
How to learn what your audience thinks of you and your brand with Twitter lists