social media blog | Pam Moore

Social Media Tools & Tech – 15 Tips to Not Lose Your Mind!

2017-02-08T00:35:06-05:00

With all this tech evolution it is important we not lose sight of why you are spending time on social in the first place! As I wasted my night away in social slacker land with all my fellow slacker geeks I was amazed at how many people are simply losing their mind. I guess I am so close to all of it that I forget how many business leaders, entrepreneurs and consumers are still learning. I saw everything from spammy Facebook, Pinterest & LinkedIn pages to a landing page that guaranteed me a first page Google ranking.

Social Media Tools & Tech – 15 Tips to Not Lose Your Mind!2017-02-08T00:35:06-05:00

The Heartbeat of Social Media

2019-01-14T09:36:10-05:00

It is human nature to want to connect, feel needed, be acknowledged, be understood, appreciated for what we accomplish and contribute to our small circles and ecosystem as a whole. It's no wonder that social networks such as Facebook and Twitter have taken off as a force to be reckoned with. What are the successful social networks doing better than other networks? Why do people gravitate to one social network over the other? What makes them stick around?

The Heartbeat of Social Media2019-01-14T09:36:10-05:00

Is This My Blog or Your Blog?

2017-02-08T00:35:07-05:00

Anybody who blogs can remember your first post, second post and the empowerment you experienced. The empowerment I felt after leaving behind a career of fifteen years in the corporate world to pursue my dreams as an entrepreneur and being free to write about what I wanted to write about was beyond words. I remember getting those little butterflies as I hit send and would wait to see if anyone read those early posts. I still remember the first nice man who commented on my blog.

Is This My Blog or Your Blog?2017-02-08T00:35:07-05:00

The Definition of Social Business?

2017-02-08T00:35:07-05:00

As we spend time with businesses large and small, there is one common theme. They all know they want the the social spaghetti. The advanced businesses know they need to use a fork versus the spoon. However, when it comes to the art of what to do when and how much they struggle. What is a social business really? Can we point to even one business, any business and state "yes, that organization is the perfect example of a social business!"?

The Definition of Social Business?2017-02-08T00:35:07-05:00

The Only Way to Become a Social Business in 2012

2017-02-08T00:35:07-05:00

What would you do if I told you that the ...

The Only Way to Become a Social Business in 20122017-02-08T00:35:07-05:00

Top 20 @PamMktgNut Social Media Posts of 2011

2017-02-08T00:35:07-05:00

Wow, what a great year 2011 was for the social ecosystem. It's amazing how much the understanding of what it takes to be a social businesses have evolved yet we still have so far to go. Anyone who knows me know I am a data junkie. The desire to measure impact and ROI runs deep in my bones. I can't avoid it. As I prepare for the new year ahead I am deep in analytics to understand what went right, what could have been better. There is so much to learn from analyzing how readers interact with and share our content.

Top 20 @PamMktgNut Social Media Posts of 20112017-02-08T00:35:07-05:00

Social Business: It’s NOT About the Next BIG Thing!

2017-02-08T00:35:07-05:00

A new network, tool or feature launches on a social ...

Social Business: It’s NOT About the Next BIG Thing!2017-02-08T00:35:07-05:00

Walgreens Case Study – Humanizing Social Business

2017-02-08T00:35:08-05:00

When was the last time a big national brand made you feel special via the social waves? Are we starting to lose the hope we once had in social media of humanizing brands? The hope of the brand coming out from behind the logo and showing they care and want to connect with real people? The possibility of them actually demonstrating their brand promise via social media versus just plaster the words on their Facebook page? Are some brands falling prey to traditional mass marketing methods that are simply masked with a coat of new paint in red and marked with a K+ and called social media? Are some fooling themselves into thinking they are engaging by leveraging only automated tweets, retweets, and direct messages?

Walgreens Case Study – Humanizing Social Business2017-02-08T00:35:08-05:00

Why I Deleted My Klout Profile

2017-02-08T00:35:08-05:00

I am a geek at heart, a lover of data, analytics, measurement, and ability to provide and measure real return on investment. When Klout launched I was one of their first fans. It was exciting to see something that could possibly help us finally begin to start measuring and justifying the hours we spent on the social networks. If you have been any part of the active social ecosystem the past few weeks it's hard to miss the noise about the Klout algorithm changes and the backlash that followed.

Why I Deleted My Klout Profile2017-02-08T00:35:08-05:00

Slow Down to Speed Up – 10 Tips for Social Business Success

2017-02-08T00:35:08-05:00

Many businesses feel like they are the last to get online. They decide they want to "do social" and all of a sudden it becomes an emergency.Often times the CEO or other executive attends a one off social media training event such as a class for LinkedIn or Facebook and next thing you know all corporate business priorities are put on hold. Within days there is now only one priority and that is "doing social." Nobody really knows why other than that executive management said it's the priority.

Slow Down to Speed Up – 10 Tips for Social Business Success2017-02-08T00:35:08-05:00

COO Wants Klout & Retweets by Lady Gaga – Days of Our Social Biz

2017-02-08T00:35:09-05:00

Social media is not a band-aid for a broken business. Focusing only on Twitter followers, Facebook likes and influence metrics is unlikely to help you meet your business goals. Integrating social media within the DNA of your business is the only route to success. Does it take more time? Yes. Does it take more work? Yes. Is the end result better? Hopefully yes.

COO Wants Klout & Retweets by Lady Gaga – Days of Our Social Biz2017-02-08T00:35:09-05:00

CEO Wants Klout – Social Biz Story Where You Direct!

2017-02-08T00:35:09-05:00

We all know the story, the problems, the laughter, the tears, and even the drama of becoming a social business. Those that have attempted, are working toward or have succeeded know it's about much more than a tweet or a Facebook page. We must get in the head of our communities, audience, partners, and more. We must learn how we can best connect the dots of technology and conversation. It's both art and science. It's both communication and function. So we're kicking off a fun experiment. This is the first in a series of an interactive social business video series where you get to be the director! The interactive video series is titled "The Days of Our Social Biz!"

CEO Wants Klout – Social Biz Story Where You Direct!2017-02-08T00:35:09-05:00

Stop the Social Puppetry for Klout and Other Influence Metrics!

2017-02-08T00:35:09-05:00

If you have been online Twitter or Facebook this week it would be hard to miss the chatter on Klout and their new algorithm. We are not social puppets. We must refuse to behave like puppets for any score. We are not defined as a human being by our Klout or any other score. What you do in the lives of others offline is what matters. Social media is simply a way for us to impact business and lives. It's how we use it and what we use it for that will determine our influence. Our influence in reality is not measured by +Ks, topic lists or other.

Stop the Social Puppetry for Klout and Other Influence Metrics!2017-02-08T00:35:09-05:00

46 Tips to Show up at the Right Field in the Social Business Game

2017-02-08T00:35:09-05:00

Wrong game, right field or right game, wrong field? Many businesses are showing up to the game but they're on the wrong field. They also have the wrong attire and mindset. It's not about a quick win or dunk in the basket with 500 likes and a Klout score of 70. It's about building relationships, fostering a community, inspiring people to connect with your brand by helping them achieve their goals and objectives.

46 Tips to Show up at the Right Field in the Social Business Game2017-02-08T00:35:09-05:00

Entrepreneur Success: 15 Tips to Zoom Business and Life

2017-02-08T00:35:10-05:00

Approximately 80% of small businesses fail within the first year. How many of the people you know who have started a business have truly succeeded? How many of them put on a happy face yet are still at every networking meeting looking for business?

Entrepreneur Success: 15 Tips to Zoom Business and Life2017-02-08T00:35:10-05:00

People Don’t Buy Things, They Join Things

2017-02-08T00:35:10-05:00

Humans are creatures of habits. Often times our behaviors are predictable. Old habits are hard to break, good or bad. Why would we expect social media to be any different? Why should we expect that just because marketers can now connect with anyone across they world in a simple 140 character tweet that they will by default do it any different than the days of email spam, direct mail and traditional broadcast marketing advertising.

People Don’t Buy Things, They Join Things2017-02-08T00:35:10-05:00

Be Your Own Social Duck: 10 Tips To Differentiate with Results

2017-02-08T00:35:10-05:00

People are moving by the masses to social communities and ...

Be Your Own Social Duck: 10 Tips To Differentiate with Results2017-02-08T00:35:10-05:00

41 Signs You Are NOT a Social Business

2019-03-19T22:33:27-04:00

We've all seen the begging pleas of the wanna be social business: -like me on Facebook -I need likes, come visit my page -I'll like you if you like me -let's take the conversation to Facebook -Many of us have at one time done them. The smart ones eventually stop such behavior. What these people are not getting is that I must have a reason to "like you." WHY should I like you? There are a million other pages also asking for my time and for me to like them. And take what conversation to Facebook? I am not having a conversation with you to begin with? Give me a reason to want to talk with you, please.

41 Signs You Are NOT a Social Business2019-03-19T22:33:27-04:00

How to Enable Facebook Timeline NOW!

2017-02-08T00:35:10-05:00

One of the many new features Facebook announced this week at F8 is the new Facebook timeline. Are you one who doesn't have it, but wish you did!? Here are a few easy steps to turn the timeline on.

How to Enable Facebook Timeline NOW!2017-02-08T00:35:10-05:00

Zoom Your Tweets in 7 Easy Steps!

2017-02-08T00:35:10-05:00

You have sent a few tweets but just don't know what's wrong. Something isn't working. You don't feel the confidence you wish you had. You know the tools enough to be dangerous. However, getting a retweet that leads to actual engagement or relationship building is a different story.

Zoom Your Tweets in 7 Easy Steps!2017-02-08T00:35:10-05:00

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