Google, you have an identity & strategy problem. I don't know who you are and I don't know if you do either. Your current actions are not making me think you do. Yes, you may have an integrated strategy that is going to "blow me down Popeye". However, I am not seeing it.
Just when we thought social media and business leaders were finally starting to "get" the importance of real relationships with human beings, unfortunately there seems to be a new wave of cheaters, influence score addicted self proclaimed "gurus" that are willing to risk their reputation, integrity, ethics, trust, clients and relationships for a few hundred or tens of thousands fake Facebook fans.
Facebook's March 7, '2013, Live Event at their Menlo Park headquarters outlined the new features of the revamped News Feed. Noting that it was "mobile-inspired," the unveiling keyed on the value of images, the desire for users to control and have access to whatever content they want to see, and the value of an even richer experience in the location where users spend the majority of their time.
Just when you thought you had your Google Plus page lookin' good (or maybe not), they have slipped in some changes on us over night. Images just got super size, addition of local review tab and more.
When the going gets tough in business or life, the tough pull out a dash of faith, prayer and a Dr Seuss quote!
You need to be seen. Let's keep it simple... There ...
Did you know that quotes are among the highest shared type of content on Twitter? Do you have a favorite author? Business, leadership, brand or life leader who inspires you? If yes, then dig into what they say, what they do that defines who and what they are. Often times a quote can make someone's day, week or change the direction of their life. We have many clients who we met via Twitter and a simple quote.
For those twitter peeps who like to tweet urls, well your tweets are going to get shorter. Effective immediately, any tweet that includes a url will now be reduced by 2 characters. This takes it to 118 characters, or 117 for https links.
With images being so valuable, at the one year anniversary of Facebook's launch of Timeline for Pages, we offer you a updated and revised Facebook Timeline Image Dimensions Guide for use!
Do you struggle with how much of what to share on the social networks? Before now did you truly understand the difference between authenticity and transparency? Has your organization seen success by digging deep into who and what you are? Taking time to develop a plan and get to know your audience?
You want to increase engagement on your Facebook page. Post a photo or video to your News Feed with a call to action and a Smart URL in the description field.
Your customers are human. Your partners are human. Your employees ...
Boost Engagement with Facebook Promotions Selecting the Right Type for ...
This title may make a few of you laugh, and a few of you think I have lost my mind. Either way, it got your attention enough to read this post, so it worked! My play on words beckons back to a day not long ago in the 90’s to a show fondly called “Beavis and Butthead”. You see, Beavis would yank his shirt up over his head, throw his arms in the air and yell “My name is Cornholio! Take me to your leader”! This would be followed up by his pal Butthead yelling back “Shutup Beavis”!
We've all seen the social media profiles, bios and disclaimers that read something similar to "my thoughts are my own" or "my tweets are my own." Is there really such a thing? Is there a magical hour or invisible line in the sand that separates an employee from the words they say, the things they do and the impact they have on a brand?
When is the last time you saw a perfect human being? Someone who never said the wrong thing? Never was late? Never made someone sad? Never wrote an email with a typo? I am yet to meet a perfect human being and my guess is your answer is the same. So why is it we expect brands to be perfect? The truth is it is impossible for brands to be perfect. Why you ask? Because they are made up of human beings who are far from perfect.
Wow, it's amazing as it seems like just yesterday I ...
#GoGiveLuv is a movement that enables us all to share the Random Acts Of Love (RALs) we receive, give or experience virtually, 24/7 all year long. Imagine having a place online you can go when having a bad day that brings you to happy tears because of the love you see, read, feel and hear because of others sharing their experience of such. Imagine a blog you can read to cheer you up or share a story of your own that will someday prevent someone from committing suicide.
This summarizes the #GetRealChat held on 12/4/2012 on the future of social media. Our guests were @SAP @brianellefritz @chiprodgers @mheiligman. The day started with a free webinar with @PamMktgNut, @aleaper, & @Hyken talking about "The Future of Social Media.
December 11, 2012 Chat Notes Our guests were: David Cooperstein, Vice President, Practice Leader - Chief Marketing Officer & Marketing Leadership, Forrester @minicooper Tami Cannizzaro, Director of Marketing, IBM @tamicann
